Updated: May 6, 2019
Calusa Brewing would like to officially announce the decision to change the name of our beloved Focus IPA. Effective immediately this juicy, hop-forward harmony of liquid nirvana will be known as - Zote IPA. We would like to be clear that nothing else about this beer will be changing. The process, ingredients, and brilliant flavors contained within will remain completely unaltered.
While this is a frustrating setback for the development of our brand, we appreciate everyone’s support and understanding of the necessary change. Unfortunately, we are not at liberty to discuss the specifics behind it other than to say, “sometimes the juice just isn’t worth the squeeze.”
For anyone who may be interested “Zote” represents a shortened historical shout out to the Sarasota/Bradenton area listed on many historical maps around the time of the Spanish arrival in Florida. If you’d like to read more about it feel free to check out this link: http://www.sarasotahistoryalive.com/…/new-theories-of-the-…/
Please be on the lookout for cans of Zote IPA to hit the tasting room later this month and feel free to reach out to us at email@example.com with any questions or concerns.
Much love and appreciation as we say one final shout out - R.I.P. Focus!
Cheers, Team Calusa Brewing